Latest fashion collaborations: Lanvin’s exclusive designs for H&M out on November 22

I am sure you’ve heard about the latest collaborations in fashion at the moment. Lanvin’s exclusive collection is so close to be revealed. In ONLY 5 days, the designs will be revealed to the public through a short video [November 2], and three weeks after that the collections will hit the stores [November 22].

Lanvin is a genius, I cannot think of how the luxury of his brand will be translated into his H&M line. I guess we’ll find out about that pretty soon.

I just wonder how Shanghai will take this!

H&M developed a short video that was a teaser campaign to get consumers all over the world excited for the launch of this year’s collaboration. I find this short film a very smart idea that worked on creating discussions all over the web, with people guessing who will be in the collaboration.

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4 Responses to Latest fashion collaborations: Lanvin’s exclusive designs for H&M out on November 22

  1. watching videos is definitely better than reading!!!
    Please, add more videos.

    Thanks!

    P.S: maybe u try youku.com 😉

  2. Emma Xia says:

    I agree with you in that the video is a great teaser and really gets fashionistas around the world guessing the contents of this collaboration!

    P.S: keep up the great work with the blog

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